Category Archives: Video Marketing

Web Video Marketing with LetItPay Way an in depth look.

How To Use Web Marketing Videos To Generate Leads For Your Business.
avatar

Posted on July 6, 2011 by

There Are 3 Top Tips Why You Should Add Captions When Using Web Marketing Videos for marketing.

Video tips from LetItPay with The Six Figure Mentors.

Web Marketing Videos

You had Top Tip 1 Yesterday and Top Tip 3 follows tomorrow…..

So here is today’s Top tip that I would like to share with you for your web marketing videos for marketing success.  It is a really a great tip I picked up the other day when I was preparing yesterdays blog post for The Six Figure Mentors Community.

We are back to your wanting  to add captions to your web videos but don’t want to wait to post your web marketing videos while you add the captions !

I am with you here if you have taken the time to create a great web video waiting extra days to upload your video would be a real pain… So I am going to share a couple of options I have discovered with you.

When publishing your Web Marketing Videos.

Option 1 follows and is one mentioned in a way in The Six Figure Mentors when creating videos as a way of generating traffic to your website. It is a simple caption with your website details, what you do is add the Captions to Your web marketing videos.

In this option I am going to share with you, I know you will love the leverage idea !

Here is what you can do, you first complete your web marketing videos, you edit them and upload them … uploading the web marketing videos to your favourite video sharing sites. You know where I mean the places where your followers are waiting with their friends, whether this be on YouTube Vimeo or you personal blog.

Now here is the double whammy for your Web Marketing Videos!

After you have finished optimizing your first version of your web marketing video, and it is published and running live getting you loads of traffic to your website.

You move to the next phase of publishing a traffic drawing web marketing video and begin to add captions to the same video and possibly translate your video into other languages.

The video is already available for people to watch, so you will not have to sacrifice viewers because you want to add captions to your web marketing videos. You can now take your time adding the captions and translation !

Post To FaceBook Groups for the Hard of Hearing.

It is really simple what you do is, when you have finished adding Captions to your web marketing videos you can upload the second web marketing video for those hard of hearing and the hearing impaired and make it available in those groups on FaceBook and the net.

This will not only grow your viewer-ship, but it will show that you care about the millions of people who are hard of hearing !

Yes I hear you… it would still be hard work, it will still take time, you may not know how to add captions and you are very busy and not have the time.

That’s OK  I have done the research for you and  the last brilliant tip follows tomorrow and I promise you will love this one as it is really great and will make adding captions very very easy for you and it is a big time saver.

For more video marketing tips why not subscribe and grab a feed from this blog or connect with me on FaceBook.

To learn more about video blogging join us on The Six Figure Mentors.

Video Marketing included in The Six Figure Mentors Membership.

Vanda

PS If you have enjoyed this post please leave your comment below.

Posted in FaceBook Marketing, The Six Figure Mentors., Video Marketing | Tagged , , , , , , , , , , , | 8 Comments

12 % of young adults and children between age 6 – 19 years who have permanent hearing damage !
avatar

Posted on July 5, 2011 by

There Are 3 Top Tips Why You Should Add Captions When Web Video Marketing

I shall bring them to you over the next 3 days….

 

So Have you joined in the new marketing strategy and started creating videos joining the world of Web video marketing ?

If you have decided to take part in web video marketing, you most likely have taken all of the necessary steps to creating informative and value filled videos.

You have most likely figured out what you want to say.
How you want to say it.
Where you’re going to film your new web video.

However, there is possibly one aspect about web video marketing that you may not have thought about, I know you have heard all the top video marketers and The Six Figure Mentors suggest transcribing your video so people read it but that to is hard work anti is not all you should do. Now I would also like to ask you when you’re in the production and editing phase of your web videos, do you ever think, “How will individuals who can’t hear very well understand my web video marketing ?”

More than likely, you have either thought about adding a transcript to assist and aid those hard of hearing to your web video but figured you will get to it next time as you are in a hurry to post your new creation on YouTube and to be honest, no one has said you have to !

You are right there is no regulation regarding putting captions onto your marketing web videos, you may have not thought about it fleetingly and ended up pushing it to the back of your mind. A case of who reads captions on web videos anyway to your video.

Do you know what the real tragedy in Web Video Marketing ?

The real tragedy in the Vloging or web video marketing world is there are currently over 12 % of children / young adults between age 6 – 19 years who have permanent hearing damage! It is time we start to realise that every year we stand to loose a lot of potential clients when web video marketing !

So now you know they may watch your video if there are great scene shots, animations or photos but have no idea  what you are saying or understand what you are trying to do or convey to your audience, simply because they can’t hear you or at best can only just hear you !

Yes times are changing and though many people are now adding captions there are still a lot who do not add captions to their web videos.

I do need to be honest here and say it is hard work. Adding captions is a long process.

There are major benefits to be gained from adding captions to web marketing videos !

 

But do you know if you take the time and you are able to add captions there are major benefits for you in your web video marketing !

The main benefit is gaining a whole new following, which are the individuals who are hard of hearing.

 

 

Tomorrow I share tip number Two

 

For more video marketing tips why not subscribe and grab a feed from this blog or connect with me on FaceBook.

To learn more about video blogging join us on The Six Figure Mentors this Thursday for a session with Stuart and Tom Breeze live.

Video Marketing included in The Six Figure Mentors Membership.

Vanda

PS If you have enjoyed this post please leave your comment below.

Posted in The Six Figure Mentors., Video Marketing | Tagged , , , , , , , , , , , , | Leave a comment

Free Traffic Generation Places To Find New Visitors To Your Website !
avatar

Posted on July 3, 2011 by

Free Traffic Generation Places To Find New Visitors To Your website

 

12 Places To Find Free Visitors

I know you are busy so I will get straight to the point.

You have a business, a web site, well without traffic you will make zero.

Now, you may be new to Internet business & have a low budget to advertise your business, well here’s 12 free ways to get free visitors to your web site.

———————–

Top Tip ! PRINT this tips sheet out !

12 Places to advertise your business for FREE !

You now have the knowledge; it is up to you to put this into action.You will get results by placing ads every day search Google for more free places.

1. http://www.MySpace.com
gets over 1 BILLION Hit’s EVERY Single Day !

2. http://www.YouTube.com
Again, the Number 1 place on the Net to place free videos ! No Limit to how many video’s you place !

Top Tip ! Place a video every day !  I know my friend Tom breeze will agree)

Be sure to subscribe to MLM/Business opportunity channels & “add as a friend”. Leave a nice or relevant comment to interact with the person and other visitors to their channel.

3. Online FREE Classified ads…
http://VivaStreet.co.uk

Tip ! Place 3 to 5 FREE ads EVERY DAY !

Bold Ads STAND out, so don’t be afraid of investing a small amount to make a BIG difference to your response rate !

Top Tip ! Sunday is a day people surf the net and you may want your ad to stand out and be newly posted.

4. http://www.ukclassifieds.co.uk/
Unlimited FREE ads!

Tip! Place 3 to 5 FREE ads every day for best results!

Top Tip Invest a little for BOLD ads which STAND out & make a BIG impact against all the free ads!

Here are truck load of more Free Ad Sites…

5. http://www.adoos.com

6. http://www.freeads.co.uk,

7. http://www.craigslist.org,

8. http://www.ad-mart.co.uk,

9. http://www.adlandpro.com,

10. http://www.adtrader.co.uk,

11. http://www.usfreeads.com,

Actually here’s another site to upload your videos.

12.   http://www.vimeo.com/  Post your friendly how to videos.

Take ACTION!

Ah Ha!, Free Traffic at last!

To Your Success.

Vanda

PS. Gumtree is not listed as they do not like IM opportunities  this does not mean you can not place a very carefully worded ad on Gumtree but once band by them there is no going back.

Posted in Commenting for Traffic on Blogs / Forums / Video Channels Groups etc., The Six Figure Mentors., Video Marketing | Tagged , , , , , , , , , | 6 Comments

The Six Figure Mentors Share The Importance Of Optimised Web Video !.
avatar

Posted on July 2, 2011 by

How Important Is  Optimised Web Video ?

Flash player optimised web video

Flash player optimised web video


When you film a web video, than you are more than likely not going to be able to simply upload it in the exact same format that you shot it in, because video files are usually huge in size and would weigh down any web server, which is why you must optimise your web video.

Many people who are first getting started in making and distributing their web videos do not understand that it is extremely important that it’s an optimised web video for the web.

The reason why you must optimise your web video is because you have to have a video that is under a certain size, or it would simply take too long to download, and would cost you massive amounts of bandwidth whenever someone views it.  But how do you exactly optimise a video for the web?

Optimising your web video for the web begins when you first take your camera out of its case.

How you film your video will play a major role in how well it will interact with the Internet.

There are several video filming tips that you should follow if you want to have a great web video that is perfect for the web.

Make sure that when you are filming a video you minimise any type of camera movement. 
This includes zooming in and out, as well as panning over to view another object.

If you do have to move the camera while filming your web video, use a tripod because you will receive smooth transitions. 
Remember you can move the camera so slowly that it will not cause a disruption in how the video will be seen.

Second tip for optimising your video for the web while you are actually filming it is by using ample amounts of light. 
Make sure that you stay away from “hot spots,” which are areas of extreme bright white light,
Remember it is very important that you use ample lighting for the individuals in your web video to be seen.

Optimised Web Video !

Quick Time Icon

QuickTime optimised web video

Once you have filmed and edited your web video, you begin the process of optimising its actual size for the internet.

In laymen’s terms this means compressing the size of your video file popular options are Flash which is installed in 90 percent of computers worldwide and used on sites like YouTube. Microsoft Silverlight software was launched to challenge Flash’s dominance.

Microsoft Silverlight

Microsoft Silverlight

There is an easy option if you intend putting your video on the web so people can watch them and down load them if they want to. Quicktime or Windows Media are both good for computer playback on both PC’s and Mac’s. Quicktime is popular as it is possible to edit.

Windows Media .

Widows Media

When you are in this process, it is always a good idea to cut the frame rate below 15fps, or frames per second.  The reason for this is because when you cut the frame rate, it allows more data to be stored in each frame, thus giving you picture quality that is much better than if you were to keep your frame rate at a higher pace.

Of course, you must also make sure that the overall size of the video fits within the standard requirements for web videos.

With all web videos you will want to make sure that they are sized at 640 x 360 for YouTube but higher quality videos can be 1280 x720 also known as HD.  This is the perfect size for the Internet, because it is not too small, or too large.  So it is the perfect size for speedy viewing, without loosing the quality of the video.  But do make sure that when you re-size your web video, you do not make it any smaller than 320 x 240 pixels because it will make the video so small it will be hard for most individuals to even see clearly what is on the screen.

This post is rather detailed but may help people new to creating web video but do look at the previous post for YouTube guidance on uploading your video’s.

“Be Your Own Video Warrior”

Vanda

Posted in The Six Figure Mentors., Video Marketing | Tagged , , , , | 10 Comments

Advertise Your Business In 2011 Using Web Video The Six Figure Mentors Way !
avatar

Posted on July 1, 2011 by

Web Video and Businesses including Information Businesses like The Six Figure Mentors.

If you own your own business be it service based like Carpet Cleaning company or selling training for the Internet Marketing then there are several things that you can do to increase your business visibility.

As you know I am sure , the most powerful way to advertise your offline or online business is through the Internet.  For many years the best way to advertise for your online and offline business was through normal, text ads like Google ad-sence another way way with articles. Tried and Tested may be true and even though there are many businesses that have found success this way, with the ever evolving technology that surrounds the Internet, businesses have discovered Wed Video is a new and powerful way to promote their business be it offline or online.

The Six Figure Mentors love this new way of advertising is through web videos, and it is quickly becoming one of the best ways to create brand loyalty and help build a customer base.

Web Video

Advertise with Web video

Let us think about this now , did you know whether you own a huge business, or if you are just starting off, you can benefit from using web videos as a main source of advertising.

Why would I say this ? One of the main reasons, and it is a great reason, many businesses online and offline large and small, are using web videos to promote themselves is because it is very cost effective.  This is a huge reason why so many small businesses are opting for web videos as a way to promote their business because they only have to pay for the cost of making the video, and in some cases this is close to zero.

Many businesses that use web videos host them on popular video sites, such as YouTube or in the past Google Video (closed in April 2011).  However, if you want to make a video about your business there are several steps that you should take to ensure a positive feedback.

The Six Figure Mentors are an education platform for people in business helping them embrace Internet marketing and web video marketing. If you run a speciality store, or something that has a niche audience, then you want to design your web video around your customers needs.  A great way to gain customers and create a good brand loyalty is by making a web video that not only informs customers about your product or service, but also gives them something in return.  An example of this would be if you owned a computer repair store, you would want to publicise your company, as well as help your potential customers.

A great way of doing this is by showing your customers how to fix a common problem with their computer.  After you have shown them something that is useful, begin to mention your company, and soon many individuals will begin to call or visit your website because you helped them without asking for money.

Solving a problem with videos

Show people how to edit settings in Movie Maker.

Another example in the Internet Marketing sector would be a report on a training programme like The Six Figure Mentors or your very own training in how to stop smoking.

This is a great way to let your customers actually trust you, and when customers trust a business, they usually will stay with them for many years.

If you have owned a business for some time or even years, then you understand repeat customers make up most of your businesses revenue, thus you want to make as many repeat customers as possible.  By allowing your customers to trust you, you will have a better chance of building a relationship with the customer.

Using web videos are a great way to not only promote your business, but also to help people,

The Six Figure Mentors will help you expand your business in 2011 .

 

The Six Figure Mentors with LetITPay

The Six Figure Mentors with Vanda

In a world that is surrounded by cut-throat advertising, it is imperative that you have a business concept that allows individuals to trust you, as well as feel that you are there to help them.

After you have done so, you have created a successful web video campaign.

If you like this idea for your business and you need to know more grab this opportunity to take the 14 day $4.95 training course with The Six Figure Mentors it includes VideoMarketing training with Tom Breeze.

Vanda

PS. If you have any questions about video marketing you would like help with pop your questions in the form below please.

PS. 2 Please remember to grab your Free Video Bootcamp by filling in the form on the right.d

Find Your Key to Financial Success

Posted in The Six Figure Mentors., Video Marketing | Tagged , , , , , , , , , , , , , , | 7 Comments

How To Optimizing Your Video Uploads The Six Figure Mentors Suggest The Source YouTube !
avatar

Posted on June 29, 2011 by
YouTube.com

Optimizing your video uploads to YouTube

YouTube.com

Now I think this will be the last in this series for a while time I made a few videos instead but I shall keep you informed of any new  stuff I pick-up on YouTube.

YouTube offers the option to view content in high definition with 1080p resolution — when the source upload supports it. In order to upload videos in high definition, see the tips listed below.

check image appears hereIn general, for best upload results, ensure your video and audio lengths are the same. If you experience audio or video playback problems with your upload, see this Help Center article to learn more.

How to upload wide screen videos To YouTube.

  • – The less a video is re-encoded prior to uploading, the better the resulting YouTube video quality. We encourage you to upload your videos as close to the original source format as possible, with a minimum of intermediate re-encoding steps. Each re-encoding can generally degrade the quality of your video and may create some specific problems which we’ll address below.

  • – The video frame-rate should be the same as the original where possible. For film sources, a 24 fps or 25 fps progressive master yields the best results, while videos that have had a re-sampling transfer process applied — i.e. a Telecine pull-down — often result in a lower quality video.

  • – High-definition videos are the preferred format for ingestion which result in YouTube videos of the highest quality currently available. It also means your video can be upgraded as new formats are developed on the site.

  • - Since there is no facility to re-upload videos, it’s important to test that your audio and video quality are satisfactory before you release your video publicly onto YouTube.

  • Once a video becomes popular, the number of views, user ratings, user comments and other community data, cannot be transferred if another, higher quality version of the same video is uploaded. Make sure you get it right!

  • - The aspect ratio of the original source video should always be maintained when it’s uploaded: Uploaded videos should never include letterboxing or pillarboxing bars.

  • The YouTube player automatically adds black bars so that videos are displayed correctly without cropping or stretching, no matter the size of the video or the player. For example, the player will automatically add vertical bars (pillarboxing) to 4:3 videos in the new 16:9 widescreen player size.

  • If the player is re-sized (i.e. when embedded on another website), the same process takes place so that 16:9 videos are letterboxed (black bars top and bottom) when the player is sized to 4:3.

  • Similarly, anamorphic videos will be automatically letterboxed when shown in either 16:9 or 4:3 sized players. The player can only do this if the native aspect ratio of the video is maintained.

  • If you would like to adjust the fit of your video in our player after upload, you can also use formatting tags to make adjustments.

    If letterboxing is added to a video before it is uploaded (i.e. in the case of creating a 4:3 video from a 16:9 master), the widescreen player will add pillarbox bars too, resulting in black bars all around the video (windowboxing) and a bad viewing experience (see the diagram below).

    How to do it
    Upload a 16:9 video at its original aspect ratio (1280×720 recommended) Video fills the YouTube widescreen 16×9 player. Nice job!
    Upload a 4:3 video at its original aspect ratio (640×480 recommended) Video is displayed in the widescreen player at the right size and ratio with letterbox bars. Looks pretty sweet!

    How not to do it

    Add letterbox bars to the top and bottom before uploading so that the video fits a 4:3 player How to Fix Aspect Ratio on already uploaded videos (CC available) The YouTube player adds pillarbox bars left and right to the 4:3 video fit widescreen. Bars surround the video. Boo!

NOW HERE IS THE MAGIC DETAIL ! THAT TELLS YOU HOW TO CORRECT THE UGLY BLACK BOXES IN YOUTUBE

Formatting Tags For YouTube

You’re able to alter the appearance and format of your video by adding specific tags to your video. You can add these tags before you upload your video file to the site, or you can also add the tags to edit an existing video that you’ve uploaded to your account in the past. The video’s altered appearance will display when the video plays on YouTube and in embedded players.

To add formatting tags to a video file you’re about to upload to YouTube:

1.    Sign into your YouTube account, and click Upload from the top of the homepage.
2.    On the next page, click Upload video then select the file you’d like to upload from your computer.
3.    As the video file’s uploading, you’ll see the Tag category below the upload progress bar.

Depending on how you’d like to format your video, type one of the following tags into the Tags section:

A)    Tag: yt:crop=16:9?(Zooms in on the 16:9 area, removes windowboxing)

B)    Tag: yt:stretch=16:9?(Fixes anamorphic content by scaling to 16:9)

C)    Tag: yt:stretch=4:3?(Fixes 720×480 content that is the wrong aspect ratio by scaling to 4:3)

Once your video uploads to the site, it should be formatted according to the formatting tag you added while the video was uploading.

To add formatting tags to a video you’ve already uploaded to YouTube:

1.    Sign into your YouTube account.
2.    Click your username located in the top right-hand corner of the YouTube homepage. A drop-down menu will  appear; click My Videos.
3.    Click the Edit button below the video you wish to add formatting tags to.
4.    Depending on how you’d like to format your video, type one of the following tags into the Tags section on the left:

A)    Tag: yt:crop=16:9?(zooms in on the 16:9 area, removes windowboxing)

B)    Tag: yt:stretch=16:9?(fixes anamorphic content by scaling to 16:9)

C)    Tag: yt:stretch=4:3?(fixes 720×480 content that is the wrong aspect ratio by scaling to 4:3)

D)    Tag: yt:quality=high?(default to a high quality stream, depending on availability)

Now YouTube tells me that this information was updated 01/05/2011
Video to watch can be seen here http://youtu.be/MFPcAIM8fB0

I would like to  add that YouTube have now made it so much easier to upload good quality videos by following these simple steps and I personally would like to publicly thank them.

“Be Your Own Video Warrior on YouTube”

Vanda-Lynn

PS 1.The Video is worth watching and is very new posted a just a couple of weeks ago.

PS 2. So far all I have seen is that no editing of on mobiles is possible yet so they do need to go via a computer.

PS.3 I shall revert with details on the best settings for mobile viewing if available.

Posted in The Six Figure Mentors., Video Marketing | Tagged , , , , , , , , , , , , , | Leave a comment

To The Six Figure Mentors Video Marketing On You Tube Is Vital !
avatar

Posted on June 28, 2011 by

For The Six Figure Mentors Members YouTube Settings Recommended For Your Movie Maker Videos !

In the last quick post I gave the settings for Mac users use for uploading videos to YouTube as is strongly recommended by The Six Figure Mentors as a great Marketing strategy for your Online internet Marketing Business.

In The Six Figure Mentors we do have a large group of the SFM community who are not Apple Mac users so I have included YouTube’s recommendations for editing with Movie Maker on PC here on my blog so no one is left out and can see how easy it is to edit the video settings for your YouTube Video.

If you are using Windows Movie Maker or Windows Live Movie Maker and experiencing errors with your uploads, it is possible that you are attempting to upload a project file, which is not an actual movie file.

You can follow the simple steps outlined below to convert your video project to a .wmv file, which is an acceptable format for upload.

Windows Movie Maker: Converting .MSWMM

Movie maker Video Settings.

Movie maker Video settings

If you edited your video using Windows Movie Maker, you may have also attempted to upload a .MSWMM project file.

You can convert this project to .wmv format by following these steps:
Click File and then select Save Movie File from the drop down.

In the next step, select My Computer as your saving destination, and then click next.

Enter a name for your file, and then choose a place to save your movie.

In the next step, click.  Next to start encoding your video with default settings.

If you would like to make more advanced adjustments to the file, you may also select Show more choices.

Now that you have completed these steps, select the .wmv file that you created, and upload it to YouTube.

On different settings on your computer you may see it as shown in the image below.

Movie Maker Editing

Windows Live Movie Maker: Converting .wlmp

If you edited your video using Windows Live Movie Maker, you may have also attempted to upload a .wlmp project file.

You can convert this project to .wmv format by following these steps:
Click the File tab in the upper-left hand corner, and then select Save Movie from the dropdown, then choose Recommended for this project. Next, choose your saving destination, provide a name for your movie, then click Save.

Now that you have completed these steps, select the .wmv file that you created, and upload it to YouTube.

If you need any help with your editing just drop a comment in below and I shall get back to you ASAP.

Now if you have been thinking about joining The Six Figure Mentors seriously consider the 2 week trial for $ 4.95.

Look at the new bonus that has just been added.  Click here to Join.

Brand new Course Included with your “The Six Figure Mentors” Membership Valued at $ 297

Video Marketing included in The Six Figure Mentors Membership.

Join The Six Figure Mantors today

 

  • Video Marketing Blueprint With Tom Breeze
  • Generating Traffic With Video Marketing.

Be your own video marketer.

Vanda

PS. Have you remembered to get your own 7 day video Marketing Bootcamp.

Posted in The Six Figure Mentors., Video Marketing | Tagged , , , , , , , , , , | 1 Comment